Town Square

Post a New Topic

Google Location Awareness Update

Original post made by Angela Hey on Sep 18, 2008

I'm at GigaOM's Mobilize conference listening to Steve Lee a project manager from Google talking about mobile phone maps and searches.

If you have Google Maps on your mobile phone, you can ask the map to show your location. When you do this, Google can know where you are in one of two ways. First, they can triangulate on the cell towers. Secondly, if you have GPS in your mobile phone, they can use the satellite technology to find you.

The impact of this is that people who use Google Maps with location, search twice as often. Also people use Google Search twice as much if they are searching for something locally, and use Google Search less if it is not a local search.

My favorite reason for using Google Maps with location awareness is to see when 101 is congested - the highway is colored red on the map when it is busy.

Comments

There are no comments yet, please share yours below.

If you were a member and logged in you could track comments from this story.

Post a comment

Posting an item on Town Square is simple and requires no registration. Just complete this form and hit "submit" and your topic will appear online. Please be respectful and truthful in your postings so Town Square will continue to be a thoughtful gathering place for sharing community information and opinion. All postings are subject to our TERMS OF USE, and may be deleted if deemed inappropriate by our staff.

We prefer that you use your real name, but you may use any "member" name you wish.

Name: *

Select your neighborhood or school community: * Not sure?

Comment: *

Verification code: *
Enter the verification code exactly as shown, using capital and lowercase letters, in the multi-colored box.

*Required Fields

Indian street food and ... bitcoins?
By Elena Kadvany | 4 comments | 3,057 views

Analyze data yourself with R - a fast growing language for statistics, forecasting and graphs
By Angela Hey | 2 comments | 2,365 views

Most Seniors do not Need Senior Housing But Could Benefit from other Choice to Remain in Palo Alto
By Steve Levy | 27 comments | 1,156 views

"The Galapagos Affair: Satan Came to Eden"
By Anita Felicelli | 0 comments | 1,091 views

Crittenden Hosts Startup Weekend
By Ms. Jenson | 1 comment | 191 views